ABM Specialist-MENA

About Us

Magneto IT Solutions is an award-winning B2C and B2B eCommerce agency based in India. With a focus on developing market-leading end-to-end eCommerce solutions, PIM, CRM, DAM, MDM, and DEM development & integration, our team uses agile methodology to deliver exceptional user experiences. We have helped over 200 brands enhance their online ventures and streamline customer acquisition practices, resulting in significant revenue growth.​

Visit us: https://magnetoitsolutions.com/

Key Responsibilities

ABM Strategy Execution

• Plan and execute 1:1, 1:few, and 1:many ABM campaigns focused on the MENA region.
• Identify high-value accounts in UAE, KSA, and GCC markets and create tailored marketing plans.
• Develop account personas, buying committees, and stakeholder maps.
• Create personalized content journeys and nurture workflows aligned with target accounts.
• Collaborate closely with the sales team to align ABM activities with revenue goals.

Campaign Management

• Execute campaigns across email, LinkedIn, landing pages and remarketing.
• Build targeted lists and segmented audiences for account-specific outreach.
• Implement multi-channel ABM engagement to warm up and convert potential accounts.
• Track engagement metrics, lead quality, conversions, and ROI of ABM campaigns.

Content & Personalization

• Work with the design and content teams to build personalized pitch decks, microsites, case studies, and email sequences for key accounts.
• Develop localized messaging for different buyer personas in the MENA region.

Analytics & Reporting

• Maintain dashboards for account engagement scoring, pipeline influence, and ABM performance.
• Provide insights on account behavior, intent data, and campaign effectiveness.
• Optimize campaigns based on A/B testing, engagement trends, and sales feedback.

Cross-Functional Collaboration

• Work closely with sales, presales, and marketing to coordinate outreach strategies.
• Support events, webinars, and MENA-specific campaigns with targeted ABM initiatives.
• Assist in coordinating account-specific events, industry expos, and digital outreach.

Required Skills & Qualifications

• 3–4 years of hands-on experience in Account-Based Marketing, demand generation, or B2B marketing.
• Experience in the eCommerce / digital commerce / SaaS / IT services industry preferred.
• Prior experience targeting the MENA region (UAE, KSA, GCC) is highly desirable.
• Strong understanding of ABM tools and platforms (Apollo, Demandbase, Terminus, ZoomInfo, LinkedIn Campaign Manager, etc.).
• Excellent communication, storytelling, and presentation skills.
• Ability to analyze data, segment audiences, and derive actionable insights.
• Capability to coordinate with sales teams and convert ABM insights into opportunities.
• Strong project management skills and ability to work under tight timelines.
• Creative thinker with a results-oriented approach.